A long way to go
Tuesday
Jun 21, 2005
Coca Cola Denmark sure has a long way to go before learning the benefits of blogging to their business. This article
tells of how the company maintains a “do not link to us unless we allow
you to or we will sue you” policy (and hence I did not).
It’s too bad for Coke Denmark that they can’t enoy the buzz-generating
benefits of clients blogging about them and linking to their site.
But even the buzz generated by bloggers’ discussion of the company’s
policy is good. Heck, even I am blogging about it in the middle
of the night.
(via Corporate Blogging Blog)
J. Angelo Racoma is a technology journalist and blogger. See more of his blog posts here at racoma.com.ph, commentaries at racoma.net, and Twitter feed at @jangelo.





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