Darlings of the blogosphere
Monday
Feb 21, 2005
A CNN Online article writes on a “husband-and-wife team [that built] a startup into a trailblazer.” An excrerpt:”
The couple’s odd chemistry cooked up Six Apart Ltd., a startup that has helped popularize the “blogging” craze, with millions of people worldwide maintaining online personal journals that dissect everything from politics to poultry.
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San Francisco-based Six Apart provides two widely used blogging tools—a software publishing program, Movable Type, and a hosted service, TypePad, for people who don’t want to do the technological grunt work themselves.
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The Pew Internet and American Life Project finds that 27 percent of online adults in the United States read blogs, and 7 percent write them.
…Critics, though, view all the fuss about blogs as the latest bout of Internet hyperbole, one that will eventually fade away ones readers realize they are rife with inaccuracies and mundane minutiae.
Mena dismisses the skepticism as misguided, insisting a blog doesn’t have to be profound to be worthwhile. She believes most blogs are simply a convenient way to keep in touch with a small circle of family and friends, even if the content seems inconsequential.
Now how’s that for a business that was started from a couple’s bedroom?
I wonder when we will have statistics on Filipino readership and authorship of blogs, so we could get to know if blogging is as popular here as it is in the U.S. I guess the existing infrastructure (i.e. high PC and internet penetration rate) and their citizens’ knack for being vocal about their views resulted to blogging being a popular undertaking there as SMS was here. In the Philippines, on the other hand, mass media seems to have dictated how people think and feel, with the established media feeding us information and influencing how and what to think. Communication is more of a one-way thing, with weak feedback mechanisms. Perhaps its time for Filipinos to take on mainstream media and start blogging away.
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