Nokia C3: QWERTY and WiFi for the Masses
Sunday
Aug 1, 2010
When LG launched its KU250 three years ago, their marketing mantra was 3G for the masses. True enough, 3G-enabled phones were quite expensive back then. The KU250 phone aimed to break this barrier by offering a phone that could be used for mobile browsing and also computer-tethering (connecting the phone as a 3G modem) for just above PhP 6,000.
Fast forward to 2010, mobile manufacturers have realized that social networking applications are the killer apps for mobile, and that WiFi has become commonplace, even in developing countries. And so, Nokia has come up with the C3, somewhat a lesser-featured sibling of the E72 and E63.
The Nokia C3‘s biggest highlights are the QWERTY keyboard and WiFi connectivity. An additional feature would be the built-in social media applications, which enable mobile use of FaceBook, Twitter, Gmail, Yahoo! Mail, Google Talk and Yahoo! IM, among others. This makes it easier (and cheaper) for mobile netizens to manage their online presence and communicate.
Perhaps the best feature of the Nokia C3 is its price. Nokia announced it at about 90 Euros in February, 2010. Locally, it’s available at official retailers at PhP 7,290. Nokia ran a one-day promo that gave buyers a PhP1,000 discount last July 31. At PhP 6,290 for a WiFi-enabled Nokia phone with QWERTY, the promo sent people lining up for their C3 at retailers, even up to closing time. The promo seems to be a success.
My only gripe with the Nokia C3 is that it runs on the Symbian Series 40 (or S40) platform, instead of my favorite S60 platform. This means that the installable applications will be a bit more limited than if it were running S60 or even S90.
Still, with a price like that, the C3 gives more users the opportunity to stay connected through more means, in this case WiFi. Dubbed “Blackberry for kids,” The Nokia C30 is sure to be a hit with mobile phone users who want a shift from the usual candybard with numeric-keypad form factor, or those who prefer a physical QWERTY keyboard to a soft on-screen keyboard like those on the iPhone and Android phones.
Find more of the latest mobile phone reviews at the Dialaphone website.
J. Angelo Racoma is a technology journalist and blogger. See more of his blog posts here at racoma.com.ph, commentaries at racoma.net, and Twitter feed at @jangelo.
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