racoma.com.phJ. Angelo Racoma on technology, economics, writing, problogging, and getting things done

Taking the cue from Yuga, I tweaked the settings on the item pages here on the J Spot and over at the J Spotter to display the actual post title before the site title in the <title> HTML field . So your browser window should say “Optimizing the page title – The J Spot” instead of just the site title if you’re viewing this post’s static link.

Actually, for the J Spot, only the blog title is visible even in the item pages–an i.PH default (and it’s a known fact that I’ve been tweaking my i.PH site since time immemorial), which I think is a limitation, design-wise.

This title tweak is great for SEO and even usability, in that in SERPs, users are more likely to click on links with the actual article or post titles coming ahead of the blog title (or a link with the post title itself, not just the blog title as the case may be).

For example, in doing a Google search on Cassandra Ponti as of this writing (my top search keywords for three months in a row), you will see “The J Spot” among the top results. But that isn’t very descriptive, is it? So with my tweak, I can expect Google to show “Cassandra Ponti – The J Spot” instead–and this will reflect in a few weeks when Google’s search bots come-a-crawling.

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