From Niall Kennedy’s Weblog: Corporate blogging policies:


Employees need to be trained as

better, more effective communicators, and any blogging policy is really

just an extension of an existing corporate communications policy with

the intention of educating everyone similarly to how an executive may

receive training to deal with press and the public. Treat your

employees as an important yet independent public voice and prepare to

reap the rewards.

…

Individuals are being empowered with more tools to create new methods

of flexible communication. The wave of change is unavoidable and it is

time for employers to positively participate.


Take it from someone who had been a “victim” of the spate of employee lay-offs due to blogging (or as alleged, at least).


Smart parenting starts with EZ Kids.

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