Two brains are better than one
Tuesday
Apr 19, 2005
From Creating Passionate Users:
Turns out we actually have TWO brains. So where’s the second one? It’s in your stomach and intestines. Pretty crazy, huh?
An article in the NY Times first publicized this idea for the
general public in 1996, and the author and researcher, Michael Gershon,
went on to write a book about it, The
Second Brain: The Scientific Basis of Gut Instinct and a Groundbreaking
New Understanding of Nervous Disorders of the Stomach and Intestines, published in 1998.
So next time you have that weird feeling in your guts, it’s either you’re hungry, you really
have to go to the bathroom or your second brain or gut feel is reacting
to circumstances and telling you to react one way or another.





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