racoma.com.phJ. Angelo Racoma on technology, economics, writing, problogging, and getting things done

Folks, if you’ve been emailing me at my jangelo (at) racoma.net email, you may have been receiving bouncing notices. I’ve transferred registrars and during the process something seems to have been messed up. So the transfer is currently pending, and my domain has expired. So emails to racoma.net currently go nowhere.

Please email me at my jangelo (at) gmail.com address for the meantime.

I got an invitation to attend the launch party of this yet-undisclosed (as of that time) telco, but I wasn’t able to attend. Turns out it was ü Mobile, and they had launched an innovative (relatively) mobile service, which lets users get free credits for receiving advertisements.

The service seems to be exclusive, though, as they are targeting the 15- to 35-year old demographic. That’s understood, given the need to target advertisements. And perhaps we can assume that if you’re over 35, you probably don’t have the patience to read ads; or perhaps you have enough disposable income that you would prefer to pay for services rather than get freebies.

And so I got a call the other day from ü Mobile telling me they are sending over a SIM card. I got the SIM this morning, and excitedly plugged it into my Nokia 1112. After several attempts to make calls and send SMS, I gave up. I had a hunch that the service only worked over 3G networks, which i confirmed after calling customer service.

It’s a bit disappointing, since the ü Mobile network supposedly ran over Smart’s network. So ideally it should work both on the UMTS and GSM networks. I did have a spare 3G-enabled phone I could use the SIM on, but it was locked to Smart. Even if ü Mobile were a Smart brand, I still couldn’t use it because of the locks (while other Smart brands like Talk n Text and Addict Mobile can be used on Smart-locked phones).

Easiest option for now would be to plug the SIM into my E51 (review to follow), but then being my main mobile (for use with both business and personal calls and text, IM’ing and VoIP) I would rather not.

Or, I could have my LG KU250 unlocked, but it would void warranty. Or perhaps I could acquire another (unlocked) 3G-enabled mobile, but this would be a truly unnecessary expense.

My ü Mobile SIM would have to wait, then. Ah, the lost advertising opportunities.

The in thing in the Philippine telco market today is the wireless landline service. It’s somehow a mix of mobile phone service and landline service: the focus is on voice calls, but the service is usually not limited within a home or office.

There are various reasons why the Philippines is called the texting capital of the world. For one, text messaging is cheaper than voice calls (at least in the country). Secondly, Filipinos are known not to be a bit on the shy side when it comes to communicating. So we would rather text than call because the impersonal nature of texting serves as a veil between the communicants—one doesn’t have to worry about emotions or reactions. And for the forgetful ones like myself, I like keeping info (or agreements!) in my SMS inbox, so I won’t forget.

The recent upsurge of “wireless landline” services, however, goes to show that telcos are tapping that unused capacity of their networks in bringing about a new service—something I would call a “hybrid” one, but something that others may consider bordering on marketing gimmick.

Until recently, wireless landline services had to be exclusively subscribed-to, and required exclusive handsets. Some networks even use systems that are not same as the most widely used standard here, which is GSM. Bayantel, for one, uses CDMA. And until recently, using wireless landline services meant using a full-sized telephone apparatus, complete with the wired handset and the base with antenna. Portable, true. But one might look silly walking around at the mall speaking into what looks like a wired landline phone (at least that was what I thought when the service first came out a year ago).

But then the candybar-type handsets came to be popular, also. These were as portable as your usual mobile phone, but without the limitation of per-minute charged calls.

And for about a year after wireless landline services were introduced, these were usually postpaid plans with unlimited outgoing calls and SMS messages. But now the trend is going towards prepaid.

Hands on with PLDT’s wireless landline service

So I’ve wanted one for the longest time. My wife preferred the large apparatus type unit (if ever we were to go for one). But we didn’t feel the need for it yet. So it was way below our to-do / to-acquire list. But I got an offer from fellow blogger Jepoy, who was giving out prepaid PLDT Landline Plus SIM cards.

What was really great about the PLDT service was that it was no longer limited to specialized handsets. One could acquire a PLDT Landline Plus Prepaid SIM card, plug it into any GSM phone (Smart locked or unlocked), and voila! You have service!

I got my SIM card in the mail this afternoon (after much anticipation through the weekend) and tried it out. Here are some photos and my initial thoughts.

• The service functions much like a regular prepaid GSM subscription, albeit a basic one. There’s caller ID, but there are not much bells and whisltes (like wireless Internet, call waiting, call forwarding, etc.)
• Voice quality is good—I would expect this of the Smart network. It does have an echo sometimes, though.
• Coverage is good so far. I would expect this of Smart, too.
• Interconnectivity is good, so far. From my Bayantel landline at home, I could connect 100% of the time. Other reviewers, though, say that interconnectivity is iffy at about 75%.

I tried the SIM on my LG KU250 (the one stolen and recovered). And for one to use a “wireless landline” SIM on such a phone would be overkill, as Max Limpag would say. The data connectivity features of the phone would just be put to waste. So later this week I’m off to get myself a cheapo basic phone (much like what I use as my main phone).

I had no problems activating the SIM from my home office. Jepoy says you need to be in an area where the Smart cell site is already upgraded to handle PLDT wireless landline activation. No problem on my end, though.

Jepoy posts a comparison between two of the more popular prepaid wireless landline services here. I’m a loyal Bayantel user, so I initially wanted to get a Bayantel wireless landline phone. But then I would have to purchase a new handset altogether (which is incompatible with the rest of the country’s networks), and a dedicated SIM. The advantage, though, is that Bayantel has per-call charging, while PLDT’s is per-minute. But that’s for outgoing calls. Knowing how ingenious we can be at penny pinching, many users would probably just use the outgoing calls to ask the other end to call back.

Then again, as earlier mentioned, the telcos may have just found a really smart way to extend the use of their existing networks by marketing the service as a “wireless landline” service, when they could, in fact, just introduce cellular plans that are more focused on cheap voice calls rather than text.

I’ll be road testing this service soon, so watch out for more insights.

When Globe came out with Visibility, I thought to myself that would be a great thing to have. Imagine wireless broadband anywhere (anywhere there is a 3G / HSDPA signal, of course). But the cost at PhP 2,000 per month (with a few Gigs limit at that) was a bit steep, considering I already subscribe to residential DSL and also to an unlimited Airborne Access account.

Enter Smart 3G / GPRS, with PhP 10 per 30-minute charging, and I found it was a good backup system when I’m in areas without decent (or free) WiFi coverage. At least this could work with prepaid, and I won’t be locked into long-term contracts.

Sure it’s not blazingly fast. You max out at 384 Kbps. But considering you’re mobile (and not likely downloading Gigabytes and Gigabytes of files), I think that’s sufficient. Works okay with VoIP and even video chatting.

Smart Bro Anywhere

Smart recently introduced an “anywhere Internet” plan under their Smart Bro brand. Thing is, the introductory marketing material said you get 60 hours for PhP 799 a month. So that’s about PhP 13 per 30 minutes, or approximately a 40% savings over prepaid. In excess of that you pay the usual rates of PhP 10 per 30 minutes.

Thing is, I talked to a marketing rep earlier today, and she clarified that the initial announcement was wrong. They give you 40 hours for the PhP 799 plan. that means you still pay the equivalent of PhP 10 per 30 minutes, but with a one-peso saving per month.

So instead of spending about PhP 800 for the same amount of online time (i.e., at PhP 20 per hour), you spend PhP 799.

40 HOURS FREE per MONTH!

• Initial Payment – P1,999 (upon subscription)


• Monthly Fee – P799 only


• In excess of 40 hours will be charged P10 per block of 30 minutes.

I would rather stick to my prepaid plan, considering I’ve already bought myself an LG KU250 to serve as a 3G modem. The KU250 is affordable enough at PhP 6,000. That’s cheap for a 3G-enabled phone (cheap on the price, but I think the value exceeds my expectations).

Now the advantage of this Smart Bro plan is you get the Huawei USB modem for just PhP 1,999 (whereas the modem sells for upwards of PhP 10,000 outside of this subsidy). That in itself makes it worth to subscribe to Smart Bro with this USB plan.

Still, one advantage with my using my 3G phone to use as modem, I have one advantage—I can surf without opening my laptop (or ultraportable computer, as is the case with the Asus Eee). I can just open Opera Mini and work from there. Of course, this is just for those emergency cases where I really need to connect, but don’t have the luxury of sitting down somewhere to open my laptop.

So, what do you think? Is the Smart Bro USB plan worth it?

Got myself an LG KU250 for backup and mobile connectivity. Who can beat that—at PhP 6,000 (about US$ 136) you get a 3G-enabled phone that can connect via bluetooth or USB (USB cable is even bundled in!). And Smart prepaid lets me surf for PhP 10 per 30 minutes (flat rate), so I don’t have to worry about monthly fees or contracts.

My first problem was making it work on Ubuntu. Initially I was only able to use it with Windows, with the bundled PC connectivity suite. But that’s now solved with these configurations.

Here’s my current speedtest.net result:

Not bad for mobile internet. What’s great is that I was able to install Opera Mini so I have a more or less full-fledged browser on my phone.